Cookie Policy
Essential cookies enable basic functions and are necessary for the proper function of the website. Statistics cookies collect information anonymously. This information helps us understand how visitors use our website. Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions. Marketing cookies are used to follow visitors to websites. The intention is to show ads that are relevant and engaging to the individual user. Facebook Pixel is a web analytics service that tracks and reports website traffic. Thrive Leads is a powerful lead generation plugin for WordPress that helps optimize email capture and conversion rates.Essential
Name Description Duration wpconsent_preferences This cookie is used to store the user's cookie consent preferences. 30 days Statistics
Google Analytics
Name Description Duration _gac_ Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together. 90 days __utma ID used to identify users and sessions 2 years after last activity __utmt Used to monitor number of Google Analytics server requests 10 minutes __utmb Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server. 30 minutes after last activity __utmc Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session. End of session (browser) __utmz Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server 6 months after last activity __utmv Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server. 2 years after last activity __utmx Used to determine whether a user is included in an A / B or Multivariate test. 18 months _ga ID used to identify users 2 years _gali Used by Google Analytics to determine which links on a page are being clicked 30 seconds _ga_ ID used to identify users 2 years _gid ID used to identify users for 24 hours after last activity 24 hours _gat Used to monitor number of Google Analytics server requests when using Google Tag Manager 1 minute Marketing
Facebook Pixel
Name Description Duration _fbc Used to track the last session visit. 12 months _fbp Used to track the user across multiple sessions. 3 months fr Used to track the user across multiple sessions. 3 months Thrive Leads
Name Description Duration tlf_* Shown when the Display Frequency is set to greater than 0 in the Thrive Leads forms. After the number of days set up for the form tl_conversion_{key} Flag if conversion exists for the campaign. 1 year tl_conversion_{group_id} Stores a conversion event for the campaign. 1 year tl-conv-{content_id} Stores a conversion event for the form variation. 1 year t_{test_id}f{form_type_id} Stores a page visit on a form variation included in the A/B test 30 days tl_{group_id}{form_id}{variation_id} Stores a page visit on the form. 30 days tve_leads_unique This cookie is used to track whether a pop-up form has been shown to a user, preventing repetitive displays. 30 days